Maui’s Waiwaolani, To Be Organics and Farm to Fudge are among 10 ‘must-watch’ businesses.

Mana Up announces its biggest annual event, the Mana Up Showcase 2024, featuring a lineup of events and entrepreneurs that highlight Hawai‘i’s creative spirit. This year’s showcase will connect the islands’ inspiring talent with global audiences, presenting 10 emerging businesses, four up-and-coming musicians, a rising model and film actor as co-host, and a special performance by award-winning musician Justin Kawika Young. The worldwide livestream and televised broadcast will take place on Sunday, Oct. 27.

In 2024, Mana Up has selected three Maui-based businesses to participate in its ninth cohort of their six-month accelerator program, which supports local companies in scaling and reaching global markets.

To Be Organics – Based in Wailuku, this company offers luxury, all-natural self-care products for bath, body, and home. Their handcrafted goods emphasize organic ingredients and eco-conscious packaging, promoting sustainable practices.

Farm to Fudge – This Kahului-based bakery creates premium dark chocolate coconut fudge using nutrient-dense, plant-based ingredients without artificial flavors or gluten. The fudge is made from locally and organically sourced materials, highlighting the island’s commitment to health-conscious indulgence.

Waiwaolani – A clothing brand focused on everyday comfort, Waiwaolani’s designs are inspired by Native Hawaiian plants. Their mission is to educate and share the importance of Hawaiian species through their fashion.

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These Maui businesses join others from across the islands in a program that provides mentorship, sales channel access, and brand-building opportunities. Additionally, the companies benefit from Mana Up’s commitment to using locally sourced materials, which plays a significant role in sustainability and supporting local agriculture. Mana Up has already helped previous cohorts generate $81 million in total revenue and create hundreds of jobs across Hawai’i​

These businesses will showcase their progress at the annual Mana Up Showcase, highlighting their innovative approaches and dedication to growing Hawai’i’s economy.

To reserve your spot for in-person events or register for the free livestream, visit https://manaupshowcase2024.splashthat.com/